It’s enough to inspire you to get creative with your own account. I like how Adobe’s account puts up user-generated content that goes with their monthly theme. What do like about each one of them? Is there anything that stands out for you? Make a list of the things that appeal to you about each account. Draw inspiration from your favorite feedsĪssess all your favorite Instagram accounts. To access Saved Captions in the Post Builder, click Saved Captions - you’ll be able to add or use captions from this tab.I consent to receive Ecwid Newsletter.
When inspiration strikes, write your on-brand captions and store them with Saved Captions. While this won’t affect the overall look of your grid, it affects the cohesion between all the moving parts of your brand.Ĭoming up with the perfect caption on the spot isn’t always easy to do. Once the images and videos are styled, you can turn your attention to the caption. The same applies for text overlay: commit to one or two different fonts and styles that best represent your brand aesthetic. If you apply filters, make sure you use a single or set of filters to remain consistent. When you are in the Post Builder for a single image, carousel, or story post, the editing options will appear when you click the image. Later offers editing options to help you create a seamless visual experience. When you weave your brand through every piece of a post you’ll attract new followers and engage your current audience. While focusing on the overall look of your grid is important, so are the individual post details.
To create your perfect brand aesthetic, it’s crucial to think big and small.
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